Shawn Finnerty
All concept projects

Concept project. A sample of how I'd approach this kind of brief, not paid client work.

Neighborhood coffee shop rebrand

A new identity and launch video for a local café ready to stand out from the chains.

Service
Creative & Design
Deliverables
Logo, color and type system, menu design, 30-second launch video
Typical timeline
3 to 4 weeks

The brief

Placeholder: the hypothetical client, their situation, and what they need.

My approach

Placeholder: how you’d tackle it, step by step.

What they’d get

Placeholder: the finished deliverables and how they’d use them.